Marketing research: Alvin C. Burns, Ann Veeck, Ronald F. Bush.

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Marketing research/ Alvin C. Burns, Ann Veeck, Ronald F. Bush.

Physical description: 489 pages color illustrations 26 cm;
General notes: Includes bibliographical references (pages 431-445) and indexes.;
Edition: Eighth Edition, Global edition;
Author(s): Burns, Alvin C.;
Veeck, Ann; Bush, Ronald F.;
ISBN: 9781292153261;
Subjects: Marketing research;
Publisher: Harlow, England : Pearson , [2017].;
Call number: HF 5415.2 B87 2017b;
Type: Book
Available At: Main Library -> CBA Library
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Bar code	Accession number	Status	Location	Material type
BA-011031	BA-011031 HF 5415.2 B87 2017b	Available	Main Library -> CBA Library	Book (Print, Microform, Electronic, etc.)	Request this item for check-out

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Leader
008	170907s2017 maua 001 0 eng d
020	$a9781292153261
050	00$aHF 5415.2$bB87 2017b
100	1 $aBurns, Alvin C.$eauthor
245	10$aMarketing research$cAlvin C. Burns, Ann Veeck, Ronald F. Bush.
250	$aEighth Edition, Global edition
260	$aHarlow, England$bPearson$c[2017].
264	4$cÂ©2017.
300	$a489 pages$bcolor illustrations$c26 cm
500	$aIncludes bibliographical references (pages 431-445) and indexes.
650	0$aMarketing research
700	1 $aVeeck, Ann$eauthor
700	1 $eauthor$aBush, Ronald F.

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