Title:Integrated marketing communication : advertising and promotion in a digital world / Jerome M. Juska. Author:Juska, Jerome M. Publication information:Routledge ISBN:9781138695443 (pbk) Physical description:xix, 230 pages ; 23 cm Call number: HF 6146 .I58 J87 2018 Access from: Main Library(at AUF Library) Items: AUF Library M-036696 (M-036696) located at Circulation Section